Platform

Our dynamic AI pricing platform leverages TensorFlow and PyTorch for machine learning, combined with ARIMA and LSTM models for predictive analytics and demand forecasting. Apache Kafka powers real-time data streaming, enabling instant market response, while Apache Spark and AWS Glue manage high-speed ETL pipelines to integrate data from CRM, ERP, and e-commerce systems. This robust architecture, built on RESTful and GraphQL APIs for seamless integration, ensures that Camouflet delivers precise, adaptive pricing solutions driven by the latest advancements in artificial intelligence and data engineering.

Built for Intelligence. Engineered for Orchestration.

Camouflet isn’t just a pricing engine. iI’s an embedded infrastructure for behavioral orchestration at scale. The platform fuses real-time AI pricing, predictive analytics, and channel-specific optimization into a single, modular system that adapts to every vertical, every user type, and every surface it touches.

We’ve combined best-in-class machine learning frameworks including TensorFlow, PyTorch, ARIMA, and LSTMmodels with a real-time data streaming layer powered by Apache Kafka. High-speed ETL pipelines run on Apache Spark and AWS Glue, syncing seamlessly across CRM, ERP, and e-commerce environments. RESTful and GraphQL APIs allow for painless integration, so Camouflet doesn’t sit beside your stack, it flows through it.

This isn’t an add-on. It’s embedded intelligence.

Real-Time, Every Time

Camouflet processes live pricing events with sub-40ms average latency across global workloads. Our orchestration logic runs server-side, fully parallelized, and region-optimized ensuring decisions are rendered in real time, without front-end bottlenecks or user delay.

With sub-150ms response latency across all orchestration layers and <0.01% error rate under peak load, our engine recalibrates pricing logic every 3.4 minutes, ensuring decisions remain responsive to inventory, sentiment, and behavioral input.

Elastic Scaling: Auto-scale enabled for burst traffic and seasonal demand spikes

Cold Start Latency: <150ms

Drift Correction: <3.5 minutes on average Fault Tolerance: 3-zone redundancy with 99.99% failover coverage across regions

Inventory-Sync Latency: <800ms inventory sync propagation time

Confidence Quantified

Camouflet assigns a real-time confidence value to each pricing decision, based on multi-factor consensus across behavior vectors, channel conditions, and model agreement.

Mean Confidence Score (PDP decisions): 92.7%

Variance (σ²): 0.017

Outlier rate (below 75%): <1.4%

This metric quantifies how aligned inputs are such as urgency signals, loyalty tier, inventory pressure, and framing conditions prior to price deployment. Higher confidence scores correlate with higher conversion rates and reduced reversal rates in post-decision audits.

Technical Specifications

Camouflet’s architecture is designed for scale, resilience, and modularity. Our technical specifications outline the core systems, integration points, and orchestration logic that power real-time behavioral pricing across retail, CPG, and DTC environments. From low-latency deployment to multi-surface sync, this infrastructure brief details how Camouflet embeds pricing intelligence directly into the operational rhythm of modern commerce.

Invisible Infrastructure

Camouflet operates without a traditional UI layer. Once deployed, it becomes an embedded system-of-record for pricing logic executing autonomous recalibration across multiple channels in real time, without requiring login-based administration.

How it works:

6-Surface Sync: Camouflet surfaces pricing decisions simultaneously across PDPs, cart, email, SMS, push, and customer service macros, maintaining narrative and numerical consistency without lag or human intervention.

Server-Side Logic Updates: Orchestration logic lives in a stateless engine, continuously recalibrated via streaming data inputs (Kafka) and persisted in client-specific memory. No manual refresh required.

Autonomous Recalibration: Core pricing logic (elasticity thresholds, behavioral frames, timing nudges) is reweighted every 3.4 minutes based on inventory, engagement, and forecast deltas. Clients can define strategic bounds, but optimization is continuous.

No UI Dependency: Camouflet exposes REST and GraphQL endpoints, not dashboards. Admin interfaces are optional. Most clients never interact directly after initial integration, the system simply works.

System-of-Record Behavior: Over time, orchestration volume increases, displacing legacy CMS overrides and discount engines. In accounts with 2+ digital surfaces, over 70% of price-affecting interactions now route through Camouflet.

This is infrastructure, not software. Pricing becomes a background process, precise, autonomous, and always in sync with behavioral conditions and operational constraints.